WHAT IT DOES HOW IT MAKES YOU FEEL.

FOR THE LOVE OF_________

• Movement

• Type II Fun

• Kudos

• Personal Bests

• Exploration

• Out of Office Messages

• The Post Run Feel

Deliver a shoe that makes new runners fall in love with running.

• Add to what works: Lightweight cushioning at $100.

• Make running easier: More comfortable + More efficient = More running.

• Bring the joy: Running should be fun! So should your shoes.

$110 | 120k Pairs | Specialty + Retail

Design Upper: Isaac Toonkel

Tooling Design: Isaac Toonkel

Design Direction: John Januszewski

Development: Danielle O’Dwyer/ Katelyn Melaugh

Product Marketing: Keith Stern